ADCELL
ADCELL (formerly Firstlead GmbH), a privately owned German company founded in 2003, operates in the real-time bidding (RTB) and programmatic advertising sector. Employing approximately 50 people, the company facilitates connections between advertisers and publishers, emphasizing efficient and risk-mitigated sales generation for advertisers. ADCELL's services include support, secure tracking, and a user-friendly interface, and it reported revenues under $10 million in 2023.

Revenue

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Founded

2003

Headcount

45

Headquarters

Germany

Primary Segment

RTB and programmatic

Ownership

Privately Owned

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ADCELL offers products in the ad tech industry. ADCELL's product portfolio comprises of RTB and programmatic.
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ADCELL's revenues were less than $10M in 2023. All the revenue comes from supply side platform (SSP).
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