Adidas is a publicly owned German corporation founded in 1949, specializing in sporting goods. Headquartered in Herzogenaurach, Bavaria, it is Europe's largest sportswear manufacturer and the world's second largest, trailing Nike. Employing approximately 74,730 people, Adidas serves as the holding company for the Adidas Group, which includes an 8.33% ownership stake in Bayern Munich football club and the fitness technology company Runtastic. The company reported €23 billion in revenue for 2024.
Adidas extended its partnership with Formula 1, supplying apparel, footwear, and accessories. On September 13th, Adidas and Pharrell Williams released the Adizero EVO SL ‘Earth’ running shoe in white and black. The company highlighted its long-standing relationship with Kareem Abdul-Jabbar, beginning in the 1970s with one of basketball's first signature sneakers. Y-3, a collaboration with Yohji Yamamoto, released its Fall/Winter 2025 collection, photographed by Daido Moriyama. A limited-edition capsule collection featuring apparel and accessories inspired by 1990s designs, including the EQT 93 Golf spikeless footwear designed with Toshiaki Omori, launched on Adidas' website and select retailers.
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