Adidas, a publicly owned company headquartered in Germany, was founded in 1949, employs approximately 74,730 individuals, and reported $28.1B in revenue as of 2025. The company specializes in sporting goods, functioning as a German athletic apparel and footwear corporation. It operates as the holding company for the Adidas Group and maintains an 8.33% stake in the football club Bayern Munich, alongside ownership of Runtastic, an Austrian fitness technology company.
On August 27, Adidas Originals and Bad Bunny continued their F50 Ghost Sprint collaboration, releasing it in black. Earlier the same day, Adidas unveiled Futurecool, describing it as the next era of 3D-printed footwear. On August 26, Adidas partnered with the Mercedes-AMG PETRONAS F1 Team to introduce The Vanda Bloom Collection, which draws inspiration from Singapore's national flower and is engineered for its climate. Previously on August 26, Adidas also revealed the Agravic Speed Ultra Evo, designed to bring record-breaking road racing innovation to the world's toughest trails. This followed an August 20 announcement where Adidas teamed up with Toca Boca® to inspire tween girls to stay engaged in sports.
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