Adinnovation Co. Ltd., a privately owned Japanese company founded in 2010, specialized in mobile application marketing. Employing approximately 20 people, the firm, established by Hiromitsu Ishimori and Jun Takeuchi in Tokyo, offered marketing services to mobile app developers in Japan, concentrating on strategies to increase revenue and user engagement. In 2017, Adinnovation was acquired by Taptica, a company later integrated into Tremor International (now Nexxen), as part of Taptica's growth strategy in the Asia-Pacific region.
