AED group, a privately owned company headquartered in Belgium, was founded in 1985 and employs approximately 140 individuals. The company reported $85.4M in revenue as of 2025. Functioning as a provider of events services, AED group specializes in facilitating various aspects of event production and delivery.
AED group appointed SNL Pro as the exclusive distributor for its in-house brands, AED Audio and NEXT StageLIFT, in Asia and Mauritius on August 3, 2026. This partnership follows a period of growth across Europe, marking a step in the international expansion of these portfolio brands. Previously, on July 1, the company's Up Store & Rental Hub provided AV essentials on-site at Tomorrowland, offering access to materials for AV professionals during the event's build-up. Earlier, on May 21, AED group received the Customer Experience Champion Award 2025 from Barco during its annual Global Distributor Meeting in Athens, recognizing the company's commitment to customer value in the audiovisual journey. On March 25, AED group announced its participation in LeaTcon 2026, an entertainment technologies convention scheduled for October 6-8 at Hamburg Messe. The company also announced that same day its exhibition at PLASA Focus Leeds on May 12-13, an event for live events, installation, and entertainment technology.