Privately owned Astera, headquartered in Germany, was founded in 2007 and employs approximately 40 individuals. The company operates as a hardware, software, and manufacturing entity primarily serving entertainment providers, specializing in the production of battery-powered, remote-controlled LED lights.
On April 23, 2026, QuikBeam received the TVBEurope Best of Show 2026 award at the NAB Show in Las Vegas, one of North America’s largest broadcast industry events, where it garnered attention from attendees. Previously, on April 21, 2026, cinematographer Jeff Cronenweth ASC discussed using Astera to create unique visual designs for the film "Tron: Ares." Cronenweth, known for his work on films such as "Fight Club" and "Gone Girl," utilized Astera to bring a distinct look to each grid world in the Disney franchise's third installment. Directed by Joachim Rønning and starring Jared Leto, "Tron: Ares" marked Cronenweth’s first venture into science fiction.
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