Founded in 1973 and privately owned, Atex is a UK-headquartered company employing approximately 270 people. Its primary business is the development and provision of technology for marketers and agencies, specifically focusing on online content publishing tools. In 2023, the company reported revenues under $25 million.
Atex created Cross-ad, an ad management software for newspaper publishers. On an unspecified date, a strategic partnership with United Robots enabled automated content feed activation within Atex's digital publishing products, including MyType, a SaaS CMS for newsrooms also available as a WordPress plugin. Atex was selected as a winner of FAIR’s Spoke 5 grant focused on High-Quality AI on an unspecified date. This grant is part of the FAIR initiative, promoted by the Italian Ministry of University and Research (MUR) and funded by the European Union – NextGenerationEU. Atex also introduced MyType for WordPress, addressing the needs of modern newsrooms.
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