BETC HAVAS

BETC HAVAS, a privately owned company headquartered in Brazil, was founded in 2014 and operates as part of BETC, employing approximately 550 individuals. The company specializes in providing full-service integrated advertising and communication agency solutions under a single brand. Its mission focuses on enhancing brands and businesses to be relevant to consumers, with an approach that extends beyond traditional advertising to develop culturally relevant ideas and campaigns across various categories, products, services, and channels. Maintaining offices in São Paulo and Rio de Janeiro, BETC HAVAS also opened the BETC Havas Café in São Paulo in 2022, an "Experience Office" intended to enhance human connections and foster artistic, innovative, and creative initiatives.