Brandgenuity, a privately owned, US-headquartered company, specializes in Advertising Services. Founded in 2003, it operates as a brand licensing agency that extends brands into products, services, and experiences. With approximately 40 employees, the company aims to delight consumers, raise brand awareness, and generate revenue for its clients. Its client roster includes BMW, Church & Dwight, Sazerac (Fireball Whisky, Buffalo Trace, Southern Comfort), Mike's Hot Honey, Christina Hall, Dr. Scholl’s, Chuck E. Cheese, Kahlua, Kao (Jergens, John Frieda), Mr. Kate, White Castle, and NFLPA.

Revenue

Founded

2003

Headcount

36

Headquarters

US

Primary Segment

Advertising Services

Ownership

Privately Owned

News Summary:

On November 21, 2025, Brandgenuity, serving as the exclusive licensing agency for Nissan Motor Corporation, appointed Outerstuff LLC as a new apparel and accessories licensee. This agreement represents a significant development in Nissan's licensing program, extending the brand into new lifestyle categories, markets, and distribution channels for the first time by leveraging Outerstuff's category and motorsport expertise.
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