Buffalo Toronto Public Media is a privately owned company headquartered in the US. Founded in 1959, it employs approximately 100 individuals. The company specializes in broadcast media production and distribution, focusing on creating and disseminating media content.
On March 12, 2026, Sony Pictures Television and Buffalo Toronto Public Media announced a 24-episode order for the revival of the iconic PBS show "Reading Rainbow." This follows Buffalo Toronto Public Media's (BTPM) March 3, 2026, announcement detailing a new dual-format NPR-classical lineup and a new commercial station. Under these changes, classical programming will shift from 94.5 FM to 88.7 FM, which will become the NPR news station, and a broad-based news format will launch on a signal converted to commercial status. Earlier, on February 27, 2026, BTPM revealed plans to introduce this new commercial full-service talk station on the 94.5 FM frequency, currently occupied by WNED-FM. This decision came after the organization faced $2.2 million in federal budget cuts, prompting BTPM to realign its properties and launch what it described as a "dynamic broad-based station" blending local news and public affairs for the region.
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