Privately owned Canal GOAT, headquartered in Brazil, was founded in 2023 and employs approximately 20 individuals. The company reported $1.5M in revenue as of 2023. Focused on spectator sports, Canal GOAT operates as a sports channel that offers free and original content to an audience interested in sports, particularly football.
On February 20, 2026, Brazil-based YouTube channel Canal Goat secured broadcasting rights to South American soccer’s major club competitions in 55 countries. This significant deal, struck with the Conmebol governing body, includes the elite Copa Libertadores, secondary Copa Sudamericana, and Recopa Sudamericana matches, and will see these competitions aired across Europe, Asia, Africa, and Oceania.
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