Catapult, a publicly owned Australian company founded in 2006, provides video data and analytics technology solutions for the sports industry. As of 2023, the company employs approximately 570 people and reported revenues of around $100 million. Its offerings combine scientific principles with data analysis to serve the sports sector.
Catapult Sports was criticized by Adir Shiffman, chair of ASX-listed Catapult Sports, who called for the abolition of the Breakthrough Victoria fund. Despite this, Catapult Sports was named the exclusive athlete monitoring partner for Spellman Performance, a renowned speed training center that has trained numerous elite athletes. Additionally, Catapult Sports renewed its partnership with SD Huesca Femenino, a Barcelona-based club, as their official kit supplier for two more seasons. Furthermore, Catapult Sports clarified that the sports bra worn by Kyler Murray, the quarterback for the Arizona Cardinals, is designed to track various performance metrics and is not exclusive to him.
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