Celebrus, also known as D4t4 Solutions, is a publicly owned company headquartered in the UK. Established in 1985, the company has approximately 160 employees and operates as a global business in over 30 countries. It specializes in frictionless data capture across all digital channels and devices, ensuring compliance by design and making digital data instantly usable wherever required.
Celebrus recently highlighted the significance of customer experience (CX) as a competitive advantage for brands, emphasizing the foundational role of AI-driven CX and first-party identity, on March 18, 2026. Previously, on March 12, 2026, the company detailed the evolution of Customer Data Platforms (CDPs) into intelligent, AI-powered systems designed to operate in real time, unify fragmented data, and drive automated decision-making. This followed a March 3, 2026, discussion on how privacy-first browsers are shrinking marketable audiences, leading to a growing portion of digital traffic becoming invisible to marketers. Earlier, on February 25, 2026, Celebrus explored cross-channel attribution, noting its importance for marketing teams to understand how various channels and touchpoints influence customer behavior and conversions to optimize spending and improve return on investment.
Subscribe for full access to Celebrus's products in full detail
Subscribe for full access to Celebrus's revenue in full detail
Subscribe for full access to Celebrus's products in full detail 
