Clearcast, privately owned and headquartered in the UK, was founded in 2008 by Britain's eight largest commercial broadcasters. Specializing in Broadcast Media Production and Distribution, the company has approximately 70 employees. Incorporating the BACC, Clearcast operates as a partner in the creative process for TV advertising, building on over fifty years of experience. Beyond providing copy clearance and attribution services, Clearcast also focuses on facilitating the process for advertisers to get their ads to air in the UK, aiming to make it easier and more cost-effective to get audiovisual ads onto the screen.