Collective Audience, a privately owned company headquartered in the US with approximately 40 employees, operates a platform designed to create a more efficient and direct marketplace for online advertising. The company's technology connects publishers, who possess audiences, directly with brands seeking to engage those audiences. Its platform aims to remove intermediaries and technical complexities, facilitating more transparent and effective transactions of advertising space and audience data across the open web. Collective Audience utilizes data and AI to enhance the process of reaching and valuing online audiences.