Crane Authentication, also known as NXT, is a privately owned company headquartered in the United States. Founded in 2023, the company has an estimated 880 employees. As a division of Crane NXT, it provides advanced physical and digital brand protection technologies to governments and global brands. Its portfolio includes micro-optics, AI-powered digital monitoring, and supply chain traceability, which are utilized to combat counterfeiting and illicit trade.

Revenue

Founded

2023

Headcount

871

Headquarters

United States

Primary Segment

Other

Ownership

Privately Owned

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Crane Authentication (NXT) offers 8 products in the media tech and ad tech and services industries. Crane Authentication (NXT)'s product portfolio comprises of sports tech and ad measurement and verification.
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