CTV Media, a privately owned company headquartered in the US, founded in 1980, employs approximately 80 individuals and specializes in advertising services. The company is a media planning and placement firm specializing in regional and national spot cable buys.
Streaming viewership and investment in connected TV (CTV) continue to climb, with advertisers increasing their 2026 CTV budgets, driven by a focus on performance rather than solely reach. CTV Media highlights its AI-powered Engage 4U platform as a tool for greater intelligence, stronger optimization, and clear outcomes in this growing market. Earlier, on October 22, 2025, CTV Media launched Engage 4U, an AI-powered unified video platform. Designed as a sole command center for modern marketers, the platform integrates TV and digital advertising campaigns into one dashboard, aiming to simplify ad campaigns, maximize results through intelligent planning, and manage both linear TV and digital advertising campaigns.
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