CTV Media, a privately owned company headquartered in the US, founded in 1980, employs approximately 80 individuals and specializes in advertising services. The company is a media planning and placement firm specializing in regional and national spot cable buys.
On August 26, 2026, CTV Media published an article titled "The Political Ad Squeeze," which analyzed the potential impact of record 2026 political spending on Q4 CTV campaigns and discussed strategies for navigation. Previously, on August 12, the company released "An AI Made The Case For TV," a piece exploring how Google's Gemini chatbot articulated the value of television ads in shaping consumer search, shopping, and thinking. Earlier in August, on August 3, CTV Media published "The ROAS Math," examining the costs incurred by advertisers due to fraud and hidden fees in CTV, building on its previous coverage of growing CTV fraud and under-tracked KPIs. This followed its July 29 publication, "The KPI Blind Spot," which highlighted that less than 25% of CTV advertisers track certain key performance indicators effectively. In late July, on July 22, CTV Media published "The Cost Of Doing Nothing," discussing how ad fraud silently diminishes CTV budgets by siphoning funds into non-human inventory.
Subscribe for full access to CTV Media's products in full detail
Subscribe for full access to CTV Media's revenue in full detail
Subscribe for full access to CTV Media's products in full detail 
