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Norway
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Privately Owned
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Apr
8th
2026
18:30
B2B Tag
Benchmark update: What happened to search traffic in 2025?
Do we see an AI-driven traffic drop in our data? Did revenue fall too? What steps can we take to reduce revenue risk? These questions have dominated our conversations with Piano clients in the past year as publishers grapple with the introduction of AI summaries at the top of search and the subsequent, massive drop in search traffic to publishers.
Piano
Mar
30th
2026
18:30
Emerging Tech
Why should marketers care about compliance in healthcare analytics?
TL;DR: Healthcare marketers rely on the same tools as everyone else – Meta Pixel, Google Analytics, ad tracking tags. In healthcare, those tools can expose patient data, trigger HIPAA fines, and land your organization in a lawsuit.
Piano
Mar
23rd
2026
18:30
Big Data/Analytics, B2B Tag
Data Sources Studio: Get the right data foundation, built for your industry, from day one
Discover how Data Sources Studio removes the complexity from analytics implementation. Start with an industry-ready data model, generate developer-ready code in minutes, and unlock dashboards that deliver relevant insights as soon as your data begins to flow.
Piano
Mar
22nd
2026
18:30
B2B Tag
Data-Driven Customer Engagement Solutions
Want to read some recent resources while you're here? Want to read some recent resources while you're here?
Piano
Mar
18th
2026
18:30
Capital Investment, Big Data/Analytics, B2B Tag
What does it really cost to own an analytics platform? Software, migration, and maintenance costs explained
– Marie Fenner, Global SVP, Analytics Executive sponsor and evangelist for Piano Analytics, leading global go-to-market initiatives across EMEA, the Americas, and APAC. With 25+ years in digital analytics and audience measurement, Marie helps organizations turn data into sustainable growth by connecting insights, technology, and customer experience.
Piano
Mar
10th
2026
03:30
B2B Tag
Don’t inherit a crisis: How to manage a parent’s debt before they pass
For many families, the grief of losing a parent is compounded by a harsh and unexpected reality: a messy financial aftermath. Amidst mourning, loved ones may suddenly find themselves facing a daunting array of bills, taxes, and legal duties they are unprepared to handle.
Piano
Feb
9th
2026
18:30
Artificial Intelligence, B2B Tag
4 takeaways for analytics leaders from Superweek 2026
TL;DR Superweek 2026 reinforced a clear message for analytics leaders: • Start with purpose • Move from “what happened” to understanding why • Reduce unnecessary complexity • Fix your data foundation before scaling AI • Connect analytics directly to action We joined Superweek 2026 in Hungary this January Across five days, analytics leaders debated AI agents, server-side trade-offs, incrementality, data quality, and the evolving role of the analyst.
Piano
Feb
4th
2026
13:00
B2B Tag
4 ways to build trust in polarized environments as a publisher
Audience engagement has become harder as audiences become more divided. Readers arrive with different perspectives and pay closer attention to how news is presented and delivered. We spoke with The Spectator, Politico, and Der Standard at Piano Academy last year, to better understand how they engage audiences in polarized environments.
Piano
Feb
4th
2026
13:00
Emerging Tech
Monetizing audience insights: How Mediahuis created innovative first
Mediahuis is a European media group built around independent journalism and strong, relevant news brands, with its core markets in Belgium and the Netherlands, where it owns around half of the Dutch news publishing industry. Alongside those foundations, Mediahuis also has major publishing assets in Ireland and Luxembourg, reaching millions of readers every day across print and digital.
Piano
Feb
1st
2026
13:00
B2B Tag
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Piano
Jan
27th
2026
13:00
Big Data/Analytics
Swiss Federal Railways (SBB) Builds Unified Analytics Platform to Boost Digital Sales and Data Literacy
In the early stages of SBB’s digital transformation, data collection was the primary challenge. While the initial website and app tracking was manageable at first – over time, more websites and apps were created for different teams and use cases.
Piano
Jan
23rd
2026
18:30
B2B Tag
When overtime is paid out this year: That stays in the wallet
[Translated] ['On January 21, a change to the Income Tax Act was passed in the National Council, which, according to statements by the government parties, is intended to benefit employees who work many overtime hours or have to work on holidays.
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