Dentsu, a publicly owned company headquartered in Japan, functions as an international advertising and public relations joint stock company. Founded in 1901, the company employs approximately 13,500 individuals and reported $9.6B in revenue as of 2025. Its primary offerings include content rights.

2025 Revenue

Founded

1901

Headcount

13,491

Headquarters

Japan

Primary Segment

Content rights

Ownership

Publicly Owned

Deployments

4

News Summary:

On July 10, 2026, Harsha Razdan, CEO of Dentsu South Asia, issued a new mandate for agencies to focus on making Chief Marketing Officers (CMOs) successful rather than famous. Razdan highlighted that the role of agencies is being fundamentally redefined as marketing leaders grapple with AI disruption, mounting profitability pressures, and increased accountability for business outcomes, suggesting the traditional brand-agency relationship is no longer fit for purpose. Previously, on July 9, 2026, Dentsu's New Stream Media launched an in-house commerce data platform, integrating with The Trade Desk as its first partner, to help retailers and brands extract greater value from first-party data. Concurrently, the Dentsu-IWMBuzz Digital Awards Season 8 successfully concluded, celebrating excellence and recognizing talent within the OTT and web entertainment sector.

Similar Companies

Subscribe for full access to Dentsu's profile
Dentsu offers 2 products in the media and telecoms services and ad tech and services industries. Dentsu's product portfolio comprises of content rights and advertising, marketing, media agencies.
Subscribe for full access to Dentsu's products in full detail
Dentsu's revenues were $9.6B in 2025. Caretta Research has split Dentsu's revenue into 5 different product categories, the largest of which is sports sublicensing, which represents 23% of Dentsu's revenue.
Subscribe for full access to Dentsu's revenue in full detail
Dentsu's customers primarily consist of content rights and broadcast television and radio companies. Examples of Dentsu's customers include Fuji Television Network, Nippon Television Network and DAZN Group. Examples of Dentsu's suppliers include Smartly.io, PubMatic and Rakuten TV Enterprise.

Example Customers

Subscribe for full access to Dentsu's profile

Example Suppliers

Subscribe for full access to Dentsu's profile

Example Partners

Subscribe for full access to Dentsu's profile
Dentsu currently holds 4 broadcasting rights for sports competitions including soccer | association football, winter sports and multi-sport.

Example Sports Rights Suppliers

Subscribe for full access to Dentsu's profile