Ethoca, a privately owned company headquartered in Canada, operates as a subsidiary of Mastercard. Founded in 2005, it employs approximately 190 individuals and reported $27.9M in revenue as of 2024. The company specializes in collaborative fraud prevention and dispute resolution, maintaining a network that connects ecommerce merchants with card-issuing banks. Ethoca facilitates real-time intelligence sharing to help participants across the payments ecosystem bridge communication gaps, reducing chargebacks, minimizing fraud losses, and improving transaction transparency for consumers.