Fender Musical Instruments, a privately owned company headquartered in the US, was founded in 1946 and employs approximately 1,710 individuals. The company functions as a global musical instruments enterprise with a portfolio of music lifestyle brands.
On August 20, 2026, Fender launched its consumer audio line, introducing the ELIE portable speaker series and MIX modular headphones, which were announced at CES and became available through platforms like Amazon and Best Buy. These Bluetooth-enabled products leverage the company's guitar-amp heritage for everyday listeners. Earlier on August 20, Fender continued efforts to protect its intellectual property rights regarding the Stratocaster design, a guitar originally designed in the 1950s, amidst ongoing discourse about its iconic silhouette. Previously, on August 19, Fender continued its 75th-anniversary celebrations for the Telecaster and Precision Bass lines, releasing additional anniversary models. This expansion includes a "meticulous tribute" to the nameless Nocaster. These new models followed earlier 75th-anniversary P-Bass models released in May and Telecaster models in March, with the 75th Anniversary American Vintage II 1951 Nocaster reissue and three Player II models becoming available in Australian stores in August.
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