Gartner, a publicly owned company headquartered in the United States, reported $6.5B in revenue as of 2025. Founded in 1979, the company employs approximately 20,440 individuals. Functioning as an information services provider, Gartner specializes in market research, focusing on market sizing and advisory services.
On September 11, 2026, Gartner reported that only 20% of AI initiatives achieve positive return on investment, identifying contextual understanding as a key bottleneck for organizations deploying large language models. Earlier the same day, Gartner estimated that AI agents could expose up to $234 billion, or approximately 20% of enterprise application software-as-a-service (SaaS) spending, to "agentic arbitrage" by 2030, potentially altering the relationship between enterprise software and its users. Also on September 11, Gartner predicted that 30% of employees laid off due to AI-driven cuts across industries will require rehiring by 2029, often at a higher cost, with customer service serving as a bellwether for this trend, according to senior director analyst Emily Potosky. Previously, on September 10, Allianz Türkiye engaged Gartner to advance its enterprise AI strategy, focusing on moving beyond experimentation to build a sustainable foundation for enterprise-wide adoption, aligning leadership on AI opportunities and risks, establishing a data operating model, and ensuring technology investments support long-term business objectives.
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