Giallozafferano, a privately owned company headquartered in Italy, was founded in 2006 and employs approximately 100 individuals. The company functions as a cooking media brand specializing in search, social, and retail media, designed to assist users in learning how to cook through step-by-step recipes and video tutorials.
GialloZafferano collaborated with McDonald's on September 8, 2026, on the McChicken Creation® Dolce Vita Edition, the eighth iteration of a project that has cumulatively sold over 64 million burgers. Previously, on November 19, 2025, GialloZafferano partnered with the Ministry of Foreign Affairs and International Cooperation (MAECI) for the tenth edition of the Italian Cuisine Week in the World, an event focused on promoting Italy's gastronomic heritage. This followed the company's opening of CasaGiallo, its first production house in the United States, in New York on July 7, 2025, which aims to communicate Italian cuisine across the ocean.
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Giallozafferano offers products in the media and telecoms services industry. Giallozafferano's product portfolio comprises of search, social, and retail media.
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Giallozafferano's revenues were less than $100M in 2024. All the revenue comes from search, display and digital publishing.
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