GoNoodle is a privately owned, US-headquartered company and a tier 2 media tech buyer. Founded in 2013, it employs approximately 50 individuals and reported $31.9M in revenue as of 2023. The company specializes in active engagement products for children.
GoNoodle's SuperNoodle platform, designed for emotional well-being, was recently observed to be shaping student growth at Smith-Wade-El Elementary on March 27, 2026, integrating movement and mindfulness into classroom settings to address student energy and restlessness. This followed the widespread adoption of SuperNoodle by all 67 public elementary schools in Lancaster County on November 21, 2025. The rollout provided educators with a full-year emotional well-being curriculum aimed at strengthening students’ social-emotional skills, resilience, and classroom focus. GoNoodle initially expanded access to SuperNoodle for educators in Lancaster County's 67 public elementary schools on November 11, 2025, to support the mental and emotional well-being of elementary students and their families through its year-long program.