Greentube, a privately owned company headquartered in Germany, was founded in 1998 and operates with approximately 500 employees. Functioning as the NOVOMATIC Digital Gaming and Entertainment division, Greentube delivers omni-channel gaming content and solutions worldwide. The company's main product is computer games, and its product portfolio includes Classic Slots, Table Games, AWP Reloaded Slots, Server-Based Gaming, Social Casino Gaming, and Bingo.
On September 24, 2026, Greentube's Director of Global Sales and Marketing, Markus Antl, stated that differentiation is essential in North American iGaming markets, which he described as a "regulatory patchwork" requiring jurisdiction-specific content and tailored strategies. Antl outlined this approach in an interview with SBC Americas ahead of Greentube's exhibition at G2E. Previously, on September 21, 2026, Greentube made its new online casino game, Highway to Bell Stack & Collect™, a "hard-rocking Hell-Rock slot," available to its B2B partners. Earlier that day, the provider announced plans for a dual presence at the SBC Summit and G2E Las Vegas 2026, where it intends to showcase its latest products, including the newest iteration of its Piggy Prizes™ Ghost of Gambini™ game family.
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