GS Home Shopping, also known as GSHS, is a Privately Owned company headquartered in South Korea. Established in 1994, it was the first company to introduce television-based home shopping to Korean consumers. Functioning as a multimedia retailer in Korea, GSHS provides shopping services through TV, Internet, and catalogs, as well as new media platforms including digital cable TV, IPTV (Internet Protocol television), smartphones, and tablets.
GS Shop launched "xhub+" on June 25, an integrated portal that combines digital and AI work tools, which the company developed over the past decade to drive digital innovation. Previously, on June 19, the company held its 'Cool Early Buy Off-Season Special' event across TV home shopping, mobile application, and live commerce channels, offering winter apparel with discounts up to 51%. Earlier, on June 15, GS Retail announced a collaboration with GS Shop to sell home shopping sector products, such as the "Air Clip Fresh" airtight container, at supermarkets including GS My Shop and GS The Fresh. This followed news on June 11 that Twelve Labs supplied its video-understanding AI models, "Marengo" and "Pegasus," to GS Shop's short-form commerce service "Shortpick," enhancing recommendation services and reportedly lifting orders by 57.5%.
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