GS Home Shopping, also known as GSHS, is a Privately Owned company headquartered in South Korea. Established in 1994, it was the first company to introduce television-based home shopping to Korean consumers. Functioning as a multimedia retailer in Korea, GSHS provides shopping services through TV, Internet, and catalogs, as well as new media platforms including digital cable TV, IPTV (Internet Protocol television), smartphones, and tablets.
On August 19, GS Shop announced its plan to expand its hair care product lineup, introducing premium Italian brand Davines shampoos on August 20, followed by a scalp ampoule on August 29, in response to growing consumer interest in managing hair loss. Previously, on August 12, the home shopping operator stated it would provide free sales broadcasts for products from 20 promising small and medium-sized companies, identified through its "On&Up" market-access support program, with broadcasts commencing on August 15. This follows the company's August 11 announcement that the total order value for fruit and vegetable juices in June and July of this year surged by approximately 260% compared to the same period last year, attributing the increase to high demand amid persistent heatwaves.
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