HookLogic is a privately owned company headquartered in France. Founded around 2004 and originally headquartered in New York, the company operated a performance marketing platform focused on e-commerce and employed approximately 20 individuals. Functioning as a provider of advertising services, HookLogic specialized in connecting consumer brands with online retailers, enabling brands to advertise their products directly on retail websites through sponsored product listings and a retail search exchange. This platform was designed to allow retailers to monetize site traffic while enabling brands to reach shoppers at the point of purchase. HookLogic was acquired by Criteo in 2016.
