Hoopla, a privately owned Argentinian company founded in 2008, provides a digital library streaming service. Accessible via web and mobile platforms, it offers a diverse range of media including audiobooks, comics, ebooks, movies, music, and television shows. As of 2023, the company employs approximately 50 people and generates annual revenue of less than $10 million.
Hoopla announced book discussions on several titles. Discussions were scheduled for "The God of the Woods" by Liz Moore, "The Heaven & Earth Grocery Store" by James McBride, "The Final Revival of Opal & Nev" by Dawnie Walton, and "Anxious People" by Fredrik Backman. These titles are available in the company's catalog and may also be accessible through eResources such as Libby and Hoopla. A discussion on "The Feral Detective" by Jonathan Lethem was also announced; this title is available in the catalog and as an eBook and eAudiobook on Hoopla.