Human Native, a subsidiary of Cloudflare, is headquartered in the United Kingdom. Founded in 2024, the company employs approximately 20 individuals. It operates primarily as a software-as-a-service (SaaS) platform designed to address legal and economic tensions between content creators and AI developers. The company focuses on establishing a marketplace for training data, ensuring that rights holders, including publishers, photographers, and artists, receive control, compensation, and credit for their work.
