Infobae, a privately owned company based in Argentina, was founded in 2022 and employs approximately 670 individuals. The company operates as an online newspaper.
On July 27, 2026, Infobae reported that the primary constraint on artificial intelligence (AI) adoption within Latin American news companies is publisher culture rather than technology itself. This perspective arose from discussions where regional news companies indicated that the focus had shifted to internal processes such as committee structures, training schedules, data schemas, and the authorization of new tools. This follows a statement on July 21, 2026, when Fernanda Kobelinsky, an editor at Infobae Argentina, delivered the central message at the INMA Latin American Media Conference that Infobae is embedding AI into its newsroom to empower journalists and provide them with more time to practice journalism, rather than replacing their roles.
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