IPG Media Lab
IPG Media Lab, a privately owned US-based company founded in 2006, is a subsidiary of IPG Mediabrands within the Interpublic network. Employing approximately 30 people, it focuses on researching and identifying emerging trends and innovations in advertising, marketing, and media. The company's activities involve analyzing how these changes impact brand-audience engagement and advising clients and industry partners on adapting to such disruptions. In 2023, its revenue was less than $10 million.

Revenue

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Founded

2006

Headcount

22

Headquarters

US

Primary Segment

Advertising, marketing, media agencies

Ownership

Privately Owned

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IPG Media Lab offers products in the ad tech industry. IPG Media Lab's product portfolio comprises of advertising, marketing, media agencies.
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IPG Media Lab's revenues were less than $10M in 2023. All the revenue comes from specialist agency.
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