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IronGrid Data Services
Inactive
http://www.videoamp.com
https://www.linkedin.com/company/irongrid-data-services/
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Founded
2016
Headcount
2
Headquarters
US
Primary Segment
-
Ownership
Privately Owned
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Feb
12th
2026
08:30
Partnerships and Alliances, Big Data/Analytics, B2B Tag
VideoAmp & TVision Expand CTV Data Deal
Leveraging TVision’s panel and applying its data to VideoAmp’s vast household footprint, VideoAmp projects scaled, precise viewership insights. Today TVision, the company measuring every second of TV and CTV viewer engagement, and VideoAmp, the tech-first measurement company, announced an expanded licensing agreement that delivers TVision’s industry-leading, person-level calibration data for CTV to VideoAmp.
MarTech Cube
Feb
11th
2026
18:30
Partnerships and Alliances, Big Data/Analytics, B2B Tag
Enhanced Partnership for VideoAmp and TVision
TVision, which measures second-by-second television and CTV viewer engagement, has extended an agreement delivering its person-level calibration data for CTV to video audience measurement specialist VideoAmp. TVision reports second-by-second attention and co-viewing for all major linear TV networks and channels, as well as hundreds of apps, including the walled gardens.
MrWeb
Feb
11th
2026
13:17
Emerging Tech, B2B Tag
VideoAmp and TVision Expand License Agreement to Include CTV Co-viewing Data
New York – Today TVision, the company measuring every second of TV and CTV viewer engagement, and VideoAmp, the tech-first measurement company, announced an expanded licensing agreement that delivers TVision’s industry-leading, person-level calibration data for CTV to VideoAmp.
TVision
Feb
11th
2026
08:30
Partnerships and Alliances, Big Data/Analytics, B2B Tag
VideoAmp and TVision Expand License Agreement to Include CTV Co-viewing Data
TVision, the company measuring every second of TV and CTV viewer engagement, and VideoAmp, the tech-first measurement company, announced an expanded licensing agreement that delivers TVision’s industry-leading, person-level calibration data for CTV to VideoAmp.■
Business Wire
Jan
19th
2026
15:31
Artificial Intelligence, B2B Tag
Why deterministic systems still win in AI's probabilistic world
Deterministic systems of record maintain fundamental strategic value despite the proliferation of probabilistic artificial intelligence across marketing operations, though their role shifts from user-facing platforms to data infrastructure powering cross-system agent workflows. Christian Monberg, Chief Technology Officer at Zeta Global, crystallized this tension in a LinkedIn post on January 17.
PPC Land
Jan
14th
2026
18:03
New Offerings, Emerging Tech, B2B Tag
CES 2026 Brands Grabbed Attention with Cool Booths, Calm Spaces
LAS VEGAS—The Consumer Technology Association's CES 2026, which was held Jan. 6–9, welcomed more than 148,000 attendees, including more than 55,000 international attendees and some 6,900 media members. More than 4,100 exhibitors—such as big-name brands like Lenovo, Netflix, and PayPal and some 1,200 startups—were stretched across 2.6 million net square feet of exhibit space throughout the Las Vegas Convention Center and surrounding venues such as Aria and The Cosmopolitan.
BizBash
Jan
12th
2026
09:55
Management Changes, B2B Tag
The C-Suite Moves Shaking Up TV in 2026, From VideoAmp's CEO to Paramount Exits
Here are some of last year’s biggest departures and arrivals within the executive ranks: VideoAmp adds new CEO … again
Adweek
Jan
6th
2026
18:30
Emerging Tech
Live TV, AI Search, Retail Media are Set to Converge: Omnicom’s Megan Pagliuca at CES 2026 – Beet.TV
LAS VEGAS – At CES 2026, Megan Pagliuca, Chief Product Officer at Omnicom Media Group, outlined how the agency is responding to fundamental shifts in how consumers discover information, shop and engage with media. Tightly linking live content, AI-powered search signals, influencer marketing and retail media into a single, measurable system is essential.
Beet.TV
Jan
6th
2026
02:31
B2B Tag
iSpot Signs Roku As First Major Partner For Its 'Outcomes' Tool
The Outcomes tool will be used by Roku’s advertiser brands to gauge performance in real-time, in-flight campaigns. Business outcomes continue to be highly desirable marketing/media data for TV and streaming advertising brands. This includes the ability to tweak and change creative strategies and drive business results such as web conversions, to monitor overall media return on investment (ROI) performance.
MediaPost
Jan
4th
2026
18:30
Management Changes, B2B Tag
Liguori Steps Down as VideoAmp Chief Exec
Audience measurement company VideoAmp says CEO Peter Liguori is stepping down from the role today, after just six months, to be replaced by Tony Fagan, most recently company President and earlier its CTO.
MrWeb
Jan
2nd
2026
12:39
Management Changes, Emerging Tech, B2B Tag
VideoAmp Appoints Tony Fagan as CEO for AI-Driven Growth Phase
VideoAmp has announced a strategic leadership transition, with President Tony Fagan appointed Chief Executive Officer effective January 6, 2026. This change underscores the company's intensified focus on innovation and AI-driven outcomes measurement, positioning its technical leadership to guide the next phase of growth in the advanced advertising landscape.
Techintelpro
Jan
2nd
2026
01:55
MarTech360’S Weekly News Roundup With Optimove, Allen Media Group, VideoAmp, MindMap AI, MobiLoud And More!
Here is MarTech360’s weekly roundup of the top news from global markets. In this fast-paced world, breaking down information helps readers grasp the nuances that follow the news. Top 06 News from this Week In Marketing Automation news this week… Optimove launches its new Email Marketing Solution, significantly enhancing marketers’ Creative Power Optimove announced the next evolution of its Email Marketing Solution, significantly enhancing the creative power offered by its platform to marketers.
MarTech360
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