ITB Berlin, also known as Internationale Tourismus-Borse Berlin, is publicly owned and headquartered in Germany. Founded in 1966, the organization has approximately 20 employees and reported $1.8M in revenue as of 2024. The company functions as the world's largest tourism trade fair. Companies represented at the fair include hotels, tourist boards, tour operators, system providers, airlines, and car rental companies. The ITB Berlin takes place annually in March at the Messe Berlin and has established satellite events in China, India, and Singapore.