Just Women's Sports is a privately owned company headquartered in the US, founded in 2020 and employing approximately 30 individuals. It reported $7.7M in revenue as of 2023. Functioning as a news website and media company focused on spectator women's sports, the company creates content across social, web, and audio platforms, and has produced podcasts featuring athletes such as Kelley O'Hara, Sam Mewis, Lynn Williams, A'ja Wilson, and Napheesa Collier.
On April 24, 2026, Just Women’s Sports (JWS) and Ally Financial expanded their collaboration for the 2026 National Women’s Soccer League season. Ally will serve as the full-season presenting sponsor of "The Late Sub with Claire Watkins" and return as a partner of the JWS Players Party during NWSL Championship Weekend.
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