Lagardere Live Entertainment, a privately owned company based in the UK with Lagardere as its parent company, employs approximately 1,700 individuals and focuses on performing arts. The entertainment agency subsidiary of Lagardère Group was originally formed as Lagardère Sports and Entertainment through the merger of several brands, including Sportfive, World Sport Group, IEC in Sports, Sports Marketing and Management, and Lagardère Unlimited Inc. Following a partial sale of Lagardère Sports in 2020 and its subsequent full sale in 2021, the remaining division was rebranded as Lagardère Live Entertainment.