News Summary:
Liferay's Director for India, Manish Gupta, on October 1, discussed the company's focus on helping Indian enterprises transition from fragmented digital initiatives to connected digital experiences, leveraging AI-driven workflows and platform consolidation, including its evolving digital experience platform, AI agents, B2B commerce, and account intelligence. This aligns with a broader industry shift, discussed on September 30, from basic chatbots to more advanced AI agents as the next phase of enterprise AI. Earlier on September 28, Liferay announced that Liferay DXP 2026.Q3 gained the capability to act as a Model Context Protocol (MCP) server. Concurrently, Liferay launched its Content Marketing Platform (CMP) for general availability on September 28, a solution designed to unify campaign planning and content management by integrating natively with Liferay CMS, simplifying digital campaigns by connecting planning, content creation, coordination, publishing, and measurement workflows.