LiveLike is a privately held sports tech company founded in 2015 and headquartered in the United States. The company specializes in providing digital engagement solutions for sports organizations and media agencies. LiveLike's technology enables fans to interact with live sports events through interactive features such as polls, quizzes, and trivia. The company has a team of 50 employees and is expanding its technology to other industries such as education, finance, e-commerce, and publishing.
LiveLike collaborated with TF1 to enhance the UEFA EURO 2024 experience for football fans worldwide through the TF1+ app, offering interactive features and immersive engagement during the tournament. Additionally, LiveLike partnered with France Télévisions to revolutionize the viewing experience for the upcoming Paris Olympic Games. Furthermore, the company highlighted the evolution of digital badges as powerful online tools for recognizing user achievements and encouraging actions on modern platforms. Lastly, LiveLike discussed the significance of loyalty programs in fostering customer engagement and brand relationships, noting their transition from physical membership cards to digital platforms.
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