Meltwater, a privately owned company headquartered in the US, was founded in 2001 and employs approximately 2420 individuals. Functioning as a software development firm, the company originated as the world's first online media monitoring company.
On August 4, 2026, Meltwater reported that a website relaunch in May 2026 resulted in a 73% increase in AI citations within weeks, growing from 99,675 to 172,862 across 50 tracked pages. New pages, making up less than half of the tracked URLs, drove 86% of this citation growth. Separately, the company's 2026 pricing strategy reportedly involves opaque enterprise contracts, where quotes are determined by sales representatives' assessment of client budgets rather than fixed, public prices.