Merkle Vietnam

Merkle Vietnam, a privately owned entity headquartered in Vietnam and a subsidiary of Merkle, operates with approximately 20 employees and specializes in advertising, marketing, and media agency services. The company focuses on data-driven customer experience management (CXM), aiming to deliver personalized customer experiences across platforms and devices. It works with Fortune 1000 companies and nonprofit organizations, leveraging its foundation in data, technology, and analytics to understand consumer insights for hyper-personalized marketing strategies. Merkle Vietnam integrates performance media, customer experience, customer relationship management, loyalty programs, and enterprise marketing technology within its service offerings.