Mobii Systems is a privately owned company headquartered in South Africa, founded in 2008 and employing approximately 30 individuals. Its main product focuses on Broadcast Media Production and Distribution. The company offers complete race timing solutions, catering to a range of events from small-time trials to mass participant events.
Mobii Systems filed a lawsuit against LIV Golf in U.S. District Court in Miami on July 20, 2026, seeking unpaid fees and damages. The company stated it provided its "Any Shot Any Time" features for LIV television broadcasts starting last year and initially received its agreed-upon rights and licensing fees. Earlier, on January 15, 2026, Mobii Systems CEO Greg Schultz discussed the company's approach to "democratizing premium content personalization." Schultz outlined how Mobii's synthetic intelligence aims to resolve the economic paradox faced by sports organizations entering the direct-to-consumer streaming market, enabling tailored viewing experiences such as following favorite players, accessing alternative camera angles, and choosing commentary styles, without incurring high production cost barriers.
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