Mythical

Mythical, a privately owned company headquartered in the US, founded in 2024, operates with approximately 290 employees and is recognized as a tier 1 media tech buyer. The company functions as an entertainment company and lifestyle brand, founded by Rhett & Link. Its origins trace back to the creation of comedic songs, sketches, and local commercials. Currently, Mythical delivers programming 7 days a week across its YouTube channels, which collectively boast over 75 million subscribers and 25 billion total views. The company also engages in charitable contributions, supporting organizations such as the LA LGBT Center, Make A Wish, Inner-City Arts, St. Jude, NAACP, and vote.org.