Navico Group, also known as ASG, is a dedicated division of the Brunswick Corporation (NYSE: BC) operating with headquarters in Egersund, Norway, and significant operations in the United States. Founded in 2003, the company, which came into being following the strategic merger of the legacy Navico company with Brunswick’s Advanced Systems Group in 2022, reported $5.1M in revenue as of 2023 with an estimated 50 employees. It provides comprehensive "bow-to-stern" solutions for the recreational and commercial marine, RV, and specialty vehicle markets, encompassing navigation, sonar, radar, power management, and digital control. Its portfolio includes brands such as Lowrance, Simrad, B&G, C-MAP, and Mastervolt, delivering technologies that enhance the on-water and off-road experience through seamless connectivity and automation.
On March 16, 2026, B&G, a sailing electronics manufacturer, celebrated its 70th anniversary, marking seven decades of technology designed to empower sailors. Previously, on March 13, Brunswick Corp., Navico Group's parent company, announced its 2025 Sustainability Leadership Award winners, recognizing environmental contributions across its global operations, with Chief Sustainability Officer Jennifer Koenig noting the ingenuity of global teams. Earlier, on February 16, B&G unveiled the new Zeus SRX chartplotter, which Yasser Nafei, President Electronic Solutions for Navico Group, stated was designed for those demanding "perfection at sea." This followed Lowrance, a fishing electronics brand, receiving a 2026 Discover Boating Miami International Boat Show Innovation Award on February 11 for its ActiveTarget 2 XL live sonar system in the consumer electronics category.
Advanced Systems Group offers 2 products in the media tech and pro AV industries. Advanced Systems Group's product portfolio comprises of broadcast professional services and pro AV services.
Subscribe for full access to Navico Group's products in full detail
Advanced Systems Group's revenues were less than $10M in 2023. Caretta Research has split Advanced Systems Group's revenue into 3 different product categories, the largest of which is pro AV systems integration. For full access to Advanced Systems Group's revenue breakdown subscribe to Caretta Portal.
Subscribe for full access to Navico Group's revenue in full detail
Subscribe for full access to Navico Group's products in full detail 
