Ogilvy is a privately owned company, headquartered in the US and part of WPP. Founded in 1948, the company employs approximately 12,300 people globally. Functioning as a global advertising and PR agency, it provides services in growth and innovation, advertising and branding, public relations, and health, in addition to operating a strategy division known as Ogilvy Consulting.
On March 13, 2026, Memac Ogilvy’s Ghassan Maraqa reflected on commercial creativity, stressing that agency partners must work with clients to build lasting brand legacies through genuine creative amplification rather than replication in large-scale campaigns. Also on March 13, the Ogilvy Group clinched six Effie awards at the 2025 SLIM Effie Awards, with Phoenix Ogilvy receiving a Silver Effie for its ‘Relive the Epic of Ramayana’ campaign and Ogilvy Digital securing one Gold and two Silvers. Earlier the same day, parent company WPP topped WARC’s 2026 Creative 100 List for the fourth straight year, recognizing its agencies' creative prowess. Previously, on March 12, Ogilvy’s latest influencer trends report indicated a market shift from creator campaigns to creator ecosystems, emphasizing commerce, community, IP equity, and measurable ROI over one-off virality. This followed the announcement on March 10 that Ogilvy Thailand appointed Pete Thasorn Boonyanate as its new Chief Creative Officer, effective March 1, 2026, aiming to drive creative excellence and growth for clients in Thailand and across the region.
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