Oklahoma State University Athletics, a non-profit organization headquartered in the US, was founded in 1890. It operates with approximately 180 employees and reported $123.3M in revenue as of 2023. The organization functions as a tier 1 media tech buyer. Specializing in media and TV services, it provides the official athletics website for the Oklahoma State University Cowboys and Cowgirls, which represent the university's basketball teams.
On April 30, 2026, the No. 16/13 Oklahoma State softball team defeated Kansas 8-1, improving their record to 36-13 overall and 15-7 in Big 12 play. On the same day, Oklahoma State golfers Marta Silchenko earned First Team All-Big 12 honors, while Ellie Bushnell was named to the Second Team All-Big 12. Previously, on April 29, four members of the women's tennis team received Big 12 yearly awards, with Rose Marie Nijkamp and Anastasiya Komar selected to the All-Big 12 First Team in doubles for the second consecutive year. Additionally, six Oklahoma State men's basketball players were named to the 2025-26 Academic All-Big 12 team, recognizing student-athletes who maintained at least a 3.20 GPA and participated in a minimum of 20 percent of their team's scheduled contests.
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Oklahoma State University Athletics offers 3 products in the sports and media and telecoms services industries. Oklahoma State University Athletics's product portfolio comprises of sports tickets, merchandise and sponsorship and media and TV services.
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Oklahoma State University Athletics's revenues were less than $100M in 2023. Caretta Research has split Oklahoma State University Athletics's revenue into 3 different product categories, the largest of which is video streaming. For full access to Oklahoma State University Athletics's revenue breakdown subscribe to Caretta Portal.
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