Paramount Direct-to-Consumer, a publicly owned entity headquartered in the US and a segment of Paramount Global, was founded in 2019, operates with approximately 40,870 employees, and reported $8.6B in revenue as of 2025. Functioning primarily as entertainment providers, the company specializes in delivering its content directly to consumers through digital streaming platforms. Its portfolio includes the subscription service Paramount+, the free ad-supported platform Pluto TV, the premium network Showtime, the African American-focused BET+, and the preschool streaming service Noggin.
On April 4, 2026, Luke Johnson's cinema chain, The Light, is reportedly nearing an acquisition of Showcase's UK venues, valued at £55 million, which Paramount has put up for sale. Previously, on April 3, the theater lobbying group Cinema United sent a letter to state attorneys general William Tong and Marty Jackley, urging them to scrutinize and potentially block the proposed $110 billion Paramount-Warner Bros. Discovery merger ahead of CinemaCon. Earlier the same day, Paramount canceled the "Star Trek: Starfleet Academy" series, with a source revealing that fewer than 40,000 people watched the show, suggesting low ratings led to the cancellation.
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