Prescient AI
Prescient AI, a privately owned US-based company founded in 2019, provides a marketing mix modeling (MMM) platform for e-commerce businesses. Employing machine learning and statistical analysis, the platform analyzes marketing channel effectiveness, forecasts future performance, and assists in optimizing advertising budget allocation to improve return on ad spend (ROAS) and customer acquisition cost (CAC). The platform integrates with multiple data sources and delivers daily insights via an online dashboard. As of 2023, the company had approximately 50 employees and generated less than $10 million in revenue.

Revenue

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Founded

2019

Headcount

42

Headquarters

US

Primary Segment

Marketer and agency technology

Ownership

Privately Owned

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Prescient AI offers products in the ad tech industry. Prescient AI's product portfolio comprises of marketer and agency technology.
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Prescient AI's revenues were less than $10M in 2023. All the revenue comes from campaign management, reporting and attribution.
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