Comscore partnered with Tenetic, integrating television media data with consumer and media information to offer a cross-platform consumer view, providing real-time advertising insights. This collaboration allows for a live-updated, cross-platform understanding of consumers. Separately, PurpleLab announced partnerships with Experian, DeepIntent, and Comscore to enable advertisers to utilize data for improved advertising ROI. Aaj Tak, an Indian news brand, achieved a 51% market share of Instagram actions among Hindi news competitors in August 2025, according to a Comscore Social report. Finally, Comscore's data will contribute to "The Scoreboard," a platform visualizing consumer trends and cultural shifts through storytelling and data visualizations.
Subscribe for full access to Rentrak's products in full detail
Subscribe for full access to Rentrak's revenue in full detail
Subscribe for full access to Rentrak's products in full detail 
