Reply, a privately owned company founded in 1996 and headquartered in the UK, employs approximately 3,890 people. The firm provides IT services and consulting, focusing on the design and implementation of business solutions leveraging big data, cloud computing, digital media, and the Internet of Things. Its clientele spans various sectors, including telecommunications and media, industrial and service industries, banking and insurance, and the public sector. Reply's services encompass consulting, system integration, and digital services.
On September 16, 2025, Reply announced achieving the GROW with SAP designation, a recognition for SAP consulting companies driven by Syskoplan Reply's expertise. This program aids organizations in adopting SAP Cloud ERP. Also on September 16, 2025, Reply achieved the AWS Advertising and Marketing Technology Competency, an Amazon Web Services certification for expertise in advertising and marketing solutions on AWS. On September 19, 2025, Reply partnered with Riverty to accelerate the rollout of a customer service platform, a project completed in 100 days. Reply will participate in DigiGov Expo'25 at booth D30, aiming to address challenges and opportunities in transforming government services.