REV Media Group, a privately owned Malaysian company founded in 2013, provides advertising services. Employing approximately 240 people, the company functions as a digital publisher, representing more than 30 major brands and utilizing a wide-reaching distribution network.
REV Media Group launched a campaign called "REAL ke AI?" to help Malaysians differentiate between real and AI-generated content. The campaign uses fun challenges to educate users. Separately, REV Media Group announced the return of its "Exploding Content" event, scheduled for September 30 to October 2, 2025, at Basecamp Bangsar. This eighth iteration will focus on audience engagement with content, under the theme "Experience Content: Where Campaign Comes To Life". Furthermore, REV Media Group expanded its portfolio of AI-driven digital personalities with the introduction of Project Thric3, a new virtual boy band, building on the success of the AI virtual boyfriend, Ada.
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