ROE Visual, a privately owned Chinese company founded in 2006, specializes in the design and production of LED screens and displays. Employing approximately 130 people, the company's products are used in various applications including film production, extended reality (XR) stages, virtual production, audiovisual integration, and live events. In 2023, the company's revenue was less than $25 million.
On September 11, 2025, ROE Visual announced a strengthened partnership with the Netherlands Film Academy. The Academy integrated ROE Visual's LED technology into a new virtual production stage, aiming to enhance film education. Separately, AVLX integrated 600 ROE Visual Topaz 2.6 panels into an installation at Community Bible Church, using flat, curved, and cube configurations. Additionally, ROE Visual's Black Quartz LED panels formed a significant part of the visual production for DI-RECT's farewell concerts at Rotterdam's De Kuip stadium, a large-scale event for 145,000 attendees. The concerts involved collaboration with Stageco and Creative Technology Netherlands.
ROE Visual's customers primarily consist of events Services, media and TV services and pro AV services companies. Examples of ROE Visual's customers include European Broadcasting Union (EBU), Solotech and Creative Technology. ROE Visual has partners like LMG.
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