Shure

Shure

https://www.shure.com/en-US
https://www.linkedin.com/company/shure-incorporated/

Shure, a privately owned company headquartered in the US, was founded in 1925 and employs approximately 2,190 people. The company reported $630.0M in revenue as of 2024. It specializes in Pro AV audio and conferencing, providing wired and wireless microphones, networked audio systems and signal processors, conferencing and discussion systems, and earphones and headphones.

2024 Revenue

Founded

1925

Headcount

2,236

Headquarters

United States

Primary Segment

Conferencing systems and UC

Ownership

Privately Owned

Deployments

56

News Summary:

On September 11, 2026, Shure announced WAVETOOL 4, the latest evolution of its professional audio monitoring and listening software, enabling teams to monitor, replay, and verify live audio across their entire system in real-time for faster troubleshooting and smoother productions. Previously, on September 9, Shure detailed WAVETOOL 4's feature of providing up to 30 minutes of full-system audio history, allowing engineers to investigate issues in theatre, live sound, broadcast, and houses of worship environments. This follows Shure's plans to unveil the IntelliMix Bar Pro for the first time in India at InfoComm India 2026 in September, as the company marks 10 years of Microflex Advance innovation and expands its enterprise collaboration portfolio for Microsoft Teams and Zoom environments.

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Shure offers 7 products in the media and telecoms services, media tech and pro AV industries. Shure's product portfolio comprises of audio, conferencing systems and UC and consumer electronics.

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Shure's revenues were less than $1B in 2024. Caretta Research has split Shure's revenue into 9 different product categories, the largest of which is wireless studio microphones. For full access to Shure's revenue breakdown subscribe to Caretta Portal.

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Sep

15th

2026

06:48

Events, Awards and Recognitions, B2B Tag, Events and Conferences, Partnerships, Award Wins

Shure returns as major partner of 2027 MPEG Awards

Shure has been confirmed as a major partner of the 2027 Music Producer and Engineers Guild (MPEG) Awards for the second consecutive year, with nominations now open for Australia’s national awards for music production and sound engineering.

Mixdown Magazine

Sep

14th

2026

06:30

From Meeting Challenges to Measurable ROI

Where The Impact Shows Up For me, the impact typically shows up in four places: productivity, decision-making, employee experience, and increasingly, AI effectiveness. What makes this challenging is that none of these costs appear on a technology invoice, yet they can have a significant effect on business performance.

Sep

11th

2026

06:30

Emerging Tech, B2B Tag

Wireless IEMs Then and Now: A Look at the Technology That Changed the Stage

Today, wireless in-ear monitors are used everywhere from major tours and broadcast productions to churches and local venues. When the technology first appeared, however, it was largely reserved for top touring artists. I had a firsthand view of that transition while working in Artist Relations at Shure, where I helped performers adjust to a completely new approach to monitoring.

Sep

11th

2026

03:12

New Offerings, Emerging Tech, B2B Tag, New Offerings

Shure unveils WAVETOOL 4 — TPi

Shure has announced WAVETOOL 4, the latest evolution of its professional audio monitoring and listening software. WAVETOOL 4 enables teams to monitor, replay, and verify live audio across their entire system in real time. By combining direct listening, instant replay, and team collaboration, WAVETOOL 4 gives engineers greater confidence to troubleshoot issues faster and keep productions running smoothly.

Total Production International

Sep

9th

2026

06:30

New Offerings, B2B Tag, New Offerings

Shure rewinds the system with WAVETOOL 4

Up to 30 minutes of full-system audio history gives engineers a way to investigate problems after they occur with WAVETOOL 4, the latest version of Shure's monitoring and listening software for theatre, live sound, broadcast and houses of worship.

Sep

9th

2026

06:30

New Offerings, B2B Tag, New Offerings

Shure rewinds the system with WAVETOOL 4

Up to 30 minutes of full-system audio history gives engineers a way to investigate problems after they occur with WAVETOOL 4, the latest version of Shure's monitoring and listening software for theatre, live sound, broadcast and houses of worship.

Sep

8th

2026

02:30

The Big Interview: All you need Is curiosity

For most aficionados of The Beatles, the hefty 960 pages of music historian Mark Lewisohn’s The Beatles: All These Years: Volume One – Tune In, which takes the band’s story up to the Summer of 1962, would be more than enough to scratch that super-fan itch.

Installation International

Sep

4th

2026

06:30

Emerging Tech, B2B Tag, Events and Conferences, New Offerings

Shure to Unveil IntelliMix Bar Pro in India at InfoComm

In September 2026, Shure will present its Microflex Ecosystem and the first India showcase of the IntelliMix Bar Pro at Info-Comm India 2026, as the company marks 10 years of Microflex Advance innovation and expands its enterprise collaboration portfolio across Microsoft Teams and Zoom environments.

Precedence Research

Sep

2nd

2026

10:51

Management Changes, B2B Tag, Management Changes

Monique Rezaei to Lead Shure’s North American Channel Sales

Key Things to Know Shure appointed Monique Rezaei as senior director, channel sales, North America. Rezaei will lead Shure’s North American channel sales organization and focus on partner engagement and growth. She brings more than 20 years of experience across channel sales, strategic alliances and go-to-market strategy.

Commercial Integrator

Sep

1st

2026

12:50

Events, Emerging Tech, B2B Tag, Events and Conferences, New Offerings

Shure to unveil IntelliMix Bar Pro in India at InfoComm

Shure will present the IntelliMix Bar Pro in India for the first time at InfoComm India 2026 and mark 10 years of Microflex Advance at the event. The showcase centres on Shure's Microflex Ecosystem for classrooms, meeting rooms and larger flexible spaces, spanning microphones, wireless systems, audio processing, loudspeakers, software and collaboration tools.

ChannelLife India

Aug

26th

2026

07:51

Events, Artificial Intelligence, B2B Tag, Events and Conferences, New Offerings

Shure Unveils New AI-Ready Collaboration Solutions at InfoComm India 2026

Shure will showcase its latest developments in enterprise audio and unified communications at InfoComm India 2026, as the country emerges as a key growth market for professional AV and organisations as they accelerate the adoption of AI-enabled workplace and learning technologies.

Aug

26th

2026

05:59

Events, Artificial Intelligence, B2B Tag, Events and Conferences, New Offerings

Shure Microflex Ecosystem and IntelliMix Bar Pro India Debut at InfoComm India 2026 — Enterprise Audio for AI

Shure will showcase its latest enterprise audio and unified communications solutions at InfoComm India 2026, taking place from 16 to 18 September at the Jio World Convention Centre in Mumbai. The company will be at Booth D-01, Pavilion 1, presenting its Microflex Ecosystem alongside the first India showcase of the IntelliMix Bar Pro.

Shure has suppliers like Crestron Electronics.

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